Gooey S’mores Rolls

Introduction

There’s something magically nostalgic about a campfire s’more—the soft marshmallow oozing into melted chocolate, sandwiched between graham crackers. Now, imagine all of that gooey goodness wrapped in pillowy sweet-roll dough, baked until golden, and drizzled with a fluffy marshmallow frosting. These S’mores Rolls bring that cozy, fire-pit feeling right into your kitchen.

When you bite into one, you get a warm, soft swirl of chocolate and marshmallow, while the slightly sweet dough gives gentle resistance before it melts in your mouth. The aroma of toasted marshmallow and rich chocolate fills the air, and the lightly crunchy crumbs of graham cracker add the perfect nostalgic crunch on top. It’s the kind of dessert that feels like a hug—familiar, comforting, and delightfully indulgent.

Perfect for a weekend brunch, a fun sleepover snack, or a dreamy dessert when you just want something sweet and playful. These rolls carry childhood joy, but they also feel grown-up enough to impress anyone who appreciates a little culinary creativity.

Why You’ll Love This Recipe

• Ultimate comfort food — reinvented s’mores in a soft, warm roll
• Creamy and gooey center — melted marshmallow and chocolate swirl inside
• Sweet, fluffy dough — a soft roll that’s perfect for rolling and rising
• Fun to make & share — great for brunch, dessert, or a treat for friends
• Flexible toppings — you can drizzle, toast, or sprinkle as much as you like
• Crowd favorite — everyone loves s’mores, but these are easier to serve than campfire snacks

Ingredients

For the Dough:

• 1 cup warm milk (about 40-45 °C)
• 2 ½ tsp instant dry yeast
• 2 large eggs, room temperature
• ½ cup (113 g) unsalted butter, melted but cooled slightly
• ½ cup granulated sugar
• 4 to 4 ½ cups all-purpose flour
• 1 tsp salt
• 1 tsp vanilla extract

For the Filling:

• ½ cup unsalted butter, softened
• ½ cup graham cracker crumbs (crush graham crackers into fine crumbs)
• 1 ½ to 2 cups mini marshmallows
• 1 to 1 ¼ cups chocolate chips (semi-sweet or milk chocolate)

For the Marshmallow Glaze:

• 7 oz marshmallow fluff
• ½ cup unsalted butter, softened
• 2 cups powdered sugar
• 1 tsp vanilla extract
• 1–2 Tbsp heavy cream (to thin the glaze as needed)

For Topping (optional but recommended):

• Extra graham cracker crumbs
• Mini marshmallows

Instructions

1. Activate the dough
   In the bowl of a stand mixer (or a large mixing bowl), combine the warm milk and yeast. Let sit about 2–3 minutes until yeast begins to foam slightly.
2. Mix dough
   Add the eggs, melted butter, sugar, salt, and vanilla extract. Mix on low, then gradually add 4 cups of flour, one cup at a time, until a soft dough forms. If the dough is too sticky, add more flour, a little at a time, until it pulls away from the sides.
3. Knead & rise
   Knead the dough (in the mixer or by hand) for about 6–8 minutes, until it’s smooth and elastic. Shape into a ball, place in a lightly greased bowl, cover with plastic wrap or a kitchen towel, and let it rise in a warm place until doubled in size (about 1 to 1.5 hours).
4. Roll out
   Once risen, punch down the dough and turn it onto a lightly floured surface. Roll it out into a large rectangle (about 12″ × 16″).
5. Add filling
   Spread the softened butter evenly over the dough, leaving a small border on one long edge. Sprinkle graham cracker crumbs evenly over the butter. Then, scatter the mini marshmallows and chocolate chips on top in a somewhat even layer.
6. Roll and shape
   Starting from the long side (opposite the border), gently roll the dough into a tight log. Pinch the seam to seal. Cut the log into 12–15 rolls (depending on how large you like them).
7. Second rise
   Place the slices in a greased 9×13-inch baking pan (or two smaller pans), spacing slightly apart. Cover loosely and let them rise again until they puff up, about 45 minutes.
8. Bake
   Preheat the oven to 180 °C (350 °F). Once risen, bake the rolls for 20–25 minutes until golden brown on top and cooked through.
9. Prepare the glaze
   While the rolls bake, prepare the marshmallow glaze: beat together the marshmallow fluff, softened butter, powdered sugar, vanilla, and heavy cream until smooth and fluffy. Adjust the cream amount for a pourable consistency.
10. Glaze & decorate
    Once the rolls are out of the oven, let them cool for about 5 minutes, then generously drizzle the marshmallow glaze over the top. Sprinkle with extra graham cracker crumbs and mini marshmallows for the full s’mores effect.

You Must Know (Helpful Tips)

• Let the milk cool a bit before adding yeast — too hot and you’ll kill the yeast.
• When rolling the dough, be gentle so you don’t push out all the marshmallow and chocolate.
• Use mini marshmallows for the filling — they’ll melt more evenly.
• If your glaze is too thick, thin it with a little more cream; too thin, add a touch more powdered sugar.
• For extra gooey rolls, gently warm them (in the oven or microwave) just before serving to revive that melted marshmallow.
• Use a nonstick or well-greased pan so the gooey filling doesn’t stick badly.

Storage Tips

• Room Temperature: Store leftovers in an airtight container for up to 2 days.
• Refrigerator: Cover tightly (plastic wrap + foil), and they’ll keep up to 4 days. Reheat in a warm oven (about 160 °C) for 5-8 minutes.
• Freezing: Once baked and cooled, you can freeze the rolls (without glaze) in a freezer-safe container for up to 2 months. Thaw overnight and reheat gently before glazing.

Ingredient Substitutions

• Graham cracker crumbs: If you don’t have graham crackers, digestive biscuits or plain sweet crackers work too — just crush them well.
• Chocolate: Use dark chocolate chips, milk chocolate, or even mini chocolate bars chopped up.
• Butter: For a dairy-free version, try plant-based butter.
• Marshmallow fluff: If you don’t have fluff, you could toast mini marshmallows on top of the warm rolls, or use a simple powdered-sugar-and-cream glaze instead.
• Flour: Use bread flour for a slightly chewier dough, or a mix of all-purpose and whole wheat for a more rustic roll.

Serving Suggestions

• Serve warm, fresh from the oven with a cold glass of milk or a warm mug of cocoa—pure comfort.
• These rolls make a fun brunch treat, especially for kids or gatherings.
• Add a scoop of vanilla ice cream on the side for a decadent dessert.
• Top with a sprinkling of crushed graham crackers or even a light torching of marshmallows for a campfire feel indoors.

Pro Tips

• For a lightly toasted marshmallow flavor, once glazed, you can use a small kitchen torch to brown the mini marshmallows on top for a minute.
• If your rolls are browning too fast in the oven, tent foil loosely over them halfway through baking.
• To make smaller rolls (slider size), slice the log into more pieces and bake in a smaller pan — adjust time accordingly.
• For a richer chocolate swirl, use Nutella or chocolate-hazelnut spread in place of chocolate chips in the filling.

Frequently Asked Questions (FAQ)

Q1: Can I make the dough ahead of time?
Yes — you can prepare the dough, do the first rise, then refrigerate overnight. When you’re ready to bake, roll it out, fill, cut, rest, and bake.

Q2: Can I skip the second rise and bake immediately?
You could, but the rolls won’t be as light and fluffy. The second rise gives them their airy, soft texture.

Q3: What if I don’t have marshmallow fluff for the glaze?
No worries — you can melt mini marshmallows with a little cream to make a glaze, or use a powdered-sugar glaze for a simpler finish.

Q4: My marshmallows melted out during baking — how can I prevent that?
Don’t overfill the rolls. Use a moderate amount of marshmallows. Also, tuck the edges of the dough lightly when rolling so the filling doesn’t burst out.

Q5: Can I make these vegan or dairy-free?
Yes — use a plant-based milk (like almond or soy), vegan butter, and dairy-free chocolate. Use a vegan marshmallow or marshmallow-flavored spread if available.

Q6: How do I get more of the s’mores flavor?
You can sprinkle additional crushed graham crackers on top after glazing, or swirl in some graham-cracker sugar mix into the dough before rolling for extra crunch and flavor.

---

Closing Sentence

These S’mores Rolls are the ultimate cozy treat—a soft, warm swirl of chocolate and marshmallow wrapped in sweet dough, bringing the spirit of a campfire right into your kitchen. Enjoy every gooey, nostalgic bite.